Lead status
Still in the daily review queue.
30 Apr 2026
30 Apr 2026
Cardiff, Wales, United Kingdom
What they do
Prompted is an early-stage insurtech startup building an AI-driven insurance comparison platform. Their product aims to simplify the process of finding and buying insurance by using AI to analyze policies, pricing, and fine print.
Welsh presence
The company is based in Cardiff, Wales, operating as a small startup (1-10 employees) with an in-office presence.
Tech hiring signal
They are actively hiring for a "Founding Junior Engineer" / "Founding Software Engineer" in Cardiff. The role involves hands-on software development across the front-end, back-end, and internal apps, working closely with the founders and CTO to turn ideas into production systems. The tech stack includes TypeScript.
Agency approach
As an early-stage startup hiring its founding engineering team, they are likely managing recruitment directly through the founders (e.g., Freddie Gjertsen). While they may have limited budgets for high agency fees (the advertised salary for the junior role is £25k-£33k), they represent a strong direct employer lead in the Cardiff tech scene. Engaging the founders directly with highly relevant, cost-effective talent solutions could be a viable approach. A search of Companies House does not immediately confirm the exact registered entity name (a Scottish company named Prompted Ltd was recently dissolved, which may be unrelated), but the trading name 'Prompted' and founder are clearly active in Cardiff.
Recent timing signals
Recent job postings on platforms like Wellfound, Totaljobs, and LinkedIn confirm active hiring for their founding engineering team in Cardiff.
gemini / gemini-3.1-pro-preview / 01 May 2026
Suggested from public evidence for recruiter follow-up. Not verified buyer details.
Freddie Gjertsen
Founder
Freddie is publicly listed as the Founder of Prompted. Given the company's early stage (1-10 employees) and their active search for a Founding Software Engineer in Cardiff, he is highly likely to be a primary decision-maker and budget holder for technical hiring. Engaging him directly regarding their engineering recruitment needs and offering cost-effective talent solutions is a strong business development angle.
Search LinkedInFounding Software Engineer